We help you get more out of your business’s data
We offer training to help you understand your data and how to manage it, as well as provide analytical tools powered by Google data and models at no charge to you. We also share our own research and resources to bring you insights and highlight trends that could help you generate new ideas.
Training and research
We offer freely available training and research for your benefit. For example:
- Growth Engine Digital Skills trains millions of people and businesses in digital skills.
- News Lab trains journalists in digital skills.
- Udacity Android Nano Degrees provides scholarships to Android developers.
- Udacity Deep Learning and playground.tensorflow.org provide training on neural networks.
- Think With Google offers research and insights around digital innovation.
- Google Partners provides online advertising professionals with training from product experts and certification in Google advertising solutions.
- Academy for Ads provides bite-sized courses on how to use Google Ads products to grow your business.
- Research at Google offers hundreds of publications sharing best practice in areas including privacy and security.
We have created several freely available tools to help you get more value from your business’s data – everything from insights around your own audience and performance to more meta-level industry trends. You can take advantage of these tools anytime, as we believe in open-sourcing opportunity for everyone.
Google Open Source
Free and open-source software has been part of Google’s technical and organizational foundation since the beginning. Opensource.google.com summarizes all of our initiatives, with information on how we use, release, and support open source.
Your business can take advantage of this open-source machine learning tool to extract value from and improve the quality of your data without sharing anything in return. This is the same tool we have used to improve dozens of Google services, from Google Translate to speech recognition.
You can implement this tool to help you understand your business’s web or app traffic data, including aggregated demographic and device data, and benchmark reports based on your business’s peers.
We offer this publicly available tool to help businesses analyze Google’s aggregated Search history and spot trends – it is used to predict everything from flu outbreaks to election results.
Opening up our data for your benefit
From APIs to public data sets, you can use our data to discover new insights or improve security for your business.
Your business can embed a Google Map into its app or website with aerial and satellite imagery, directions, and local business information.
Earth Engine is a multi-petabyte catalog of satellite imagery and geospatial data sets combined with planetary-scale analysis capabilities. Earth Engine is available for scientists, researchers, and developers to detect changes, map trends, and quantify differences on the Earth’s surface.
BigQuery Public Datasets
Google pays for the storage of these data sets (including, for example, GitHub) and provides you with public access through BigQuery.
Google Research Datasets
Google regularly publishes datasets for research use on our Research Blog.
For the benefit of machine learning research, we have opened up a large-scale labeled video dataset that consists of millions of YouTube video IDs and associated labels.
Safe Browsing URL Database
Our Safe Browsing technology provides an API service that lets applications check URLs against Google’s constantly updated lists of unsafe web resources. Examples of unsafe web resources are social engineering sites (phishing and deceptive sites) and sites that host malware or unwanted software, all of which pose threats to security and privacy.